PROJECT
 

Celmatix

 

SCOPE

Branding

INFO

Celmatix uses science and engineering to battle infertility. There is a duality between the science involved and incredibly emotional experience of pregnancy. This brand direction focuses on that duality. All aspects of the design system are symmetrical representing the harmony of science & maternity, and mother & child. The logo is an abstraction of a double helix as well as a pregnant mother.  

bpb_celmatix_logobpb_celmatix_logo
bpb_celmatix_thumb2bpb_celmatix_thumb2
bpb_celmatix_ladiesbpb_celmatix_ladies
bpb_celmatix_suubsbpb_celmatix_suubs
bpb_celmatix_poster2bpb_celmatix_poster2
bpb_celmatix_pamphletbpb_celmatix_pamphlet
bpb_celmatix_brochurebpb_celmatix_brochure
bpb_celmatix_spreadbpb_celmatix_spread
bpb_celmatix_statbpb_celmatix_stat

Designed at MetaDesign San Francisco

My Role: Designer
Creative Direction: Hozy Rossi

*this is a conceptual direction

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