SRC:CLR, pronounced Source Clear, is a stripped-downed/no nonsense application security company. The brand strategy is to be as simple, transparent, and intuitive as possible while still maintaining a level of autonomy. This system removes erroneous elements, leverages native computer capabilities like ASCII, and speaks directly to the DevOps security audience with an authentic visual language. And it's pretty fun to be able to type your logo [ : ]
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Agency: MetaDesign SF
Creative Direction: Lindsay Gravette
Designer: Brady Boyle